Digital Transformation: Unified BSS Deployment for a Northern European Telecom Leader
May 30, 2025
How Cloudnet.ai enabled a leading telecom operator in Northern Europe to modernize its infrastructure, unify customer experience across brands, and accelerate digital transformation with agile, cloud-native BSS
Overview
A leading Nordic telecom operator – offering fixed broadband, mobile, wholesale, and digital services – embarked on a major digital transformation. Years of growth and mergers had left the company with siloed legacy systems and a fragmented customer experience.
Cloudnet.ai stepped in as the lead partner to modernize the operator’s business support system (BSS) using our Veris Cloud BSS platform. This cloud-native, convergent solution unified core operations (CRM, charging, billing, product catalog) into one intelligent platform.
The transformation enabled a “digital retailer” model where new services (e.g. OTT apps, IoT offerings, eSIM) could be launched quickly, and positioned the operator for 5G-era agility and growth.
Challenge
The operator faced several critical challenges in its legacy environment:
Siloed Systems: Multiple old support systems were operating in isolated “chimneys” for each business line. This led to complex integrations between systems, high maintenance costs, and difficulty in scaling.
Fragmented Operations: Each line of business (fixed, mobile, etc.) ran independently, making it hard to integrate operations or cross-promote services. The operator struggled to launch new offerings across combined markets due to these silos.
Poor Digital Experience: Customers suffered from a low-quality digital experience. Inflexible legacy tools could not support modern self-service, real-time engagement, or personalized services, putting the company behind consumer expectations.
Solution
Cloudnet.ai delivered a comprehensive solution built on Veris Cloud BSS, addressing the operator’s challenges with a unified, future-ready platform.
The transformation included several key initiatives:
Modern Data-Driven Platform: Deploying a data-native BSS infrastructure to capture real-time insights at each “moment of truth” in the customer journey. This provided actionable analytics and a foundation for personalized services.
Unified User Experience: Creating an internet-style experience with a single, intuitive interface (“One Screen”) and a single source of truth for customer and product data. This radical simplification gave both customers and employees a consistent, 360° view across all services.
Open & Agile Architecture: Building an open platform with published APIs to expose network capabilities and easily integrate third-party digital services. This openness enabled the operator to partner for new offerings and revenue streams (e.g. content services, fintech apps) without heavy development.
Convergent Multi-Service BSS: Evolving from single-product focus to a convergent model supporting multiple services on one BSS. Veris Cloud BSS enabled unified product catalogs, bundles, and charging for fixed, mobile, and digital services – transforming the telco into a diversified digital service retailer.
In addition to the technology rollout, Cloudnet.ai provided end-to-end managed services to ensure the success of the new platform. The Cloudnet.ai team delivers 24/7 maintenance and support, with proactive monitoring, regular upgrades, and rapid issue resolution to keep the BSS running in optimal condition.
All daily BSS operations were outsourced to Cloudnet.ai’s managed services, allowing the operator’s staff to focus on core business and innovation. Cloudnet.ai’s experts continuously optimize processes and add new capabilities as needed, enabling the operator to adapt quickly to market changes and customer needs.
This managed service approach guarantees that the platform remains secure, up-to-date, and scalable – ready to support emerging demands such as eSIM provisioning and 5G services as the market evolves.
Outcome
The partnership resulted in a successful transformation with tangible business outcomes:
Streamlined BSS Stack: Consolidated over a hundred legacy systems into one modern BSS platform, dramatically reducing complexity and costs. In total, 124 legacy systems were decommissioned, cutting OPEX and simplifying IT management.
Enhanced Customer Experience: Delivered a unified interface and “single version of truth” across services, which improved customer satisfaction and employee efficiency. The new one-stop portal and consistent data eliminated duplicate efforts and errors, elevating the digital user experience.
Growth in Subscribers and Services: By converging fixed, mobile, and digital services on one platform, the operator unlocked significant subscriber growth and higher ARPU. The flexibility to bundle services and rapidly launch new offerings has expanded the customer base and opened new revenue streams.
Cloudnet.ai’s Veris Cloud BSS has thus enabled this leading Nordic operator to become a truly digital-first service provider.
The operator now has a future-proof, 5G-ready BSS foundation and a partner to continuously support its evolution – ensuring it stays ahead of market disruption and delivers exceptional value to customers.